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Cricket Wireless Introduces a Tougher Smartphone: the new Kyocera Hydro VIEW

ATLANTA – Jan. 4, 2015 – Sports enthusiasts, contractors, even parents with curious little ones can now get the smartphone technology they need and the durability they crave with the Kyocera Hydro VIEW, exclusively at Cricket Wireless. Starting January 8, Cricket will offer this 4G LTE IP57-rated dustproof and waterproof* phone for just $79.99, online and at more than 3,800 stores nationwide.

Engineered to stand up to everyday "oops" as well as more extreme work or play activities, the Kyocera Hydro VIEW is equally perfect for a mom on the go or a tradesman out in the field. It can be wiped off with water to get rid of sticky messes or submerged in up to 3 feet of water for 30 minutes and still perform beautifully. And the Wet Touchscreen technology allows users to use the screen even with wet fingers – making it a great fit for winter or summer sports activities (think selfies while snowboarding or videos on the lake).

"Cricket customers want performance without compromise and we're constantly looking for new ways to deliver that – whether it's through our network, with more 4G LTE coverage than T-Mobile, MetroPCS, Sprint, or Boost, or through our device portfolio which now includes the new Kyocera Hydro VIEW," said Janna Ducich, chief marketing officer, Cricket Wireless. "With the Hydro VIEW, we can bring our customers all the high-end features of a smartphone with the durability to withstand life's surprises – no matter how wet, dirty or dusty they may be."

Reliability and quality extend across the Kyocera Hydro VIEW from design to features:

• The phone's vibrant 5" display makes viewing the web, checking email and watching videos easy while protecting the screen from cracks.
• Continuous Shoot capability lets users take up to 30 continuous pictures by holding down the shutter button – great for capturing those stellar skateboarding moves or that busy toddler who never sits still.
• The powerful, lasting battery and multiple energy-saving features provide plenty of juice for a full day on the job or out with family and friends.
• And all this comes in a sleek, compact design that's easy on the eyes, convenient to carry, and won't cramp your style.

For more information on the new Kyocera Hydro VIEW for Cricket, visit cricketwireless.com.

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About the new Cricket Wireless
Cricket is bringing consumers more value with a simple, friendly, and reliable nationwide wireless experience with no annual contract. The power of Cricket is our nationwide 4G LTE network that covers more than 310 million people; easy and affordable plans prices that include taxes and fees – no surprises; and a great selection of phones customers love. Cricket, Something to Smile About. To check out the new Cricket or find a store near you, visit cricketwireless.com. connect with us on Facebook at facebook.com/cricketnation and Twitter at twitter.com/cricketnation.

Cricket is a subsidiary of AT&T Inc. Coverage not available everywhere. © 2015 Cricket Wireless LLC. All rights reserved. Cricket and the Cricket logo are trademarks under license to Cricket Wireless LLC.

*Certified for IP57; protection against dust and water immersion for up to 30 minutes in up to 3.28 feet (1 meter) of water. Phone is not intended to operate underwater. To ensure that your phone is waterproof, make sure the SIM/microSD card holder cover is properly sealed. Remove the back cover and dry the inside with a cloth.

For more information, contact:

Nneoma E Njoku
phone: 770.241.2942
email: Nneoma.Njoku@cricketwireless.com